Founders Series: Industry Trends, Your Customers, and Market Fit

In partnership with Central VA SBDC and Hampton Roads SBDC – Capital Region SBDC is proud to present the Founders Education Series.

We offer a robust series for new founders and those with growing businesses. Prepare for launch with confidence OR conduct a “Business Health Check” as a foundation for expansion or growth.

Founder’s Series Session 1

Is your business concept the right idea, at the right time for your industry?

Are the features attractive to customers and do they care enough to change current habits?

• Is your addressable market big enough to generate adequate revenue for a successful business? Our research tools can help you decide.
• Have you conducted “customer discovery” for feedback on your offering and to know who will buy and how they will buy?

In this workshop, we talk about industry knowledge, communication with target customers to optimize your product or service offering and honing in on the ideal market(s).