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X-ORIGINAL-URL:https://capitalregionvasbdc.com
X-WR-CALDESC:Events for Capital Region SBDC
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TZID:UTC
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TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20210101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20221129T100000
DTEND;TZID=UTC:20221129T113000
DTSTAMP:20260628T174247
CREATED:20221024T183416Z
LAST-MODIFIED:20221024T183416Z
UID:84373-1669716000-1669721400@capitalregionvasbdc.com
SUMMARY:Canva 101: A Primer for Small Business Owners
DESCRIPTION:Heard of Canva but unsure of how to utilize it for your small business?? \nJoin us for an interactive workshop that will walk you through setting up your brand standards\, utilizing templates\, and creating from scratch! \nYou will need to register for a FREE Canva account to join us! \nRegistration is limited. Register today!
URL:https://capitalregionvasbdc.com/event/canva-101-a-primer-for-small-business-owners/
LOCATION:Virtual
CATEGORIES:Marketing and Sales
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20221101T163000
DTEND;TZID=UTC:20221101T183000
DTSTAMP:20260628T174247
CREATED:20220929T191554Z
LAST-MODIFIED:20220929T191554Z
UID:84317-1667320200-1667327400@capitalregionvasbdc.com
SUMMARY:Founders Series: Marketing\, Sales\, and Your Brand
DESCRIPTION:In partnership with Central VA SBDC and Hampton Roads SBDC – Capital Region SBDC is proud to present the Founders Education Series. \nWe offer a robust series for new founders and those with growing businesses. Prepare for launch with confidence OR conduct a “Business Health Check” as a foundation for expansion or growth. \nCurious about navigating online sales and marketing vs. traditional methods?\n\nDo you want to explore how to best launch a new product or service?\nCould you use help building the value of your brand and how to communicate how your business is better or different?\n\nIn this workshop\, we talk about your target customers\, tools to connect with them and achieve sales\, and how your brand identifies with them and your employees. We also discuss tools and strategies to identify market fit\, marketing and sales development\, as well as planning and execution
URL:https://capitalregionvasbdc.com/event/founders-series-marketing-sales-and-your-brand/
LOCATION:Virtual
CATEGORIES:Marketing and Sales,Operations
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20221101T110000
DTEND;TZID=UTC:20221101T120000
DTSTAMP:20260628T174247
CREATED:20220919T194646Z
LAST-MODIFIED:20220919T194646Z
UID:84260-1667300400-1667304000@capitalregionvasbdc.com
SUMMARY:Grow with Google: Sell Online with E-Commerce Tools
DESCRIPTION:Learn how to sell your products online. We’ll walk through listing your products for free with Google Business Profile and Merchant Center. \nIn this workshop\, we will: \n\nDiscuss the Products tab in Google Business Profile\nIntroduce Google Merchant Center and the basics of creating a free  account and a product feed\nShow how to connect your E-Commerce website (using Shopify as an example) to Merchant Center
URL:https://capitalregionvasbdc.com/event/grow-with-google-sell-online-with-e-commerce-tools/
LOCATION:Virtual
CATEGORIES:Marketing and Sales,Operations
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20221020T110000
DTEND;TZID=UTC:20221020T120000
DTSTAMP:20260628T174247
CREATED:20220919T204313Z
LAST-MODIFIED:20220919T204313Z
UID:84272-1666263600-1666267200@capitalregionvasbdc.com
SUMMARY:Social Media Marketing 101
DESCRIPTION:Join Assistant Director\, Tatiane Pena\, as she walks you virtually through the basics in understanding Social Media Marketing! \nKey takeaways: \n\nDoing your front-end work\nEstablishing your baselines\nHelpful social media marketing tools\n\nThis workshop will have time for Q + A. \nRegistration is limited. Register today!
URL:https://capitalregionvasbdc.com/event/social-media-marketing-101-8/
LOCATION:Virtual
CATEGORIES:Marketing and Sales
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20221012T100000
DTEND;TZID=UTC:20221012T113000
DTSTAMP:20260628T174247
CREATED:20220930T172554Z
LAST-MODIFIED:20220930T172554Z
UID:84323-1665568800-1665574200@capitalregionvasbdc.com
SUMMARY:Is Your Business Holiday Ready?
DESCRIPTION:Before we know it\, the holidays will be here! Have you already begun your black Friday & Small Business Saturday prep work? If not\, join us as we discuss key topics related to holiday shopping. \nTopics: \n\nAdvertisement & Marketing\nHow to analyze your sales trends to prepare your inventory\nEmail & social media campaigns\nPlanning your holiday promotions\nWebsite traffic
URL:https://capitalregionvasbdc.com/event/is-your-business-holiday-ready-2/
LOCATION:Virtual
CATEGORIES:Marketing and Sales,Operations
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20221011T120000
DTEND;TZID=UTC:20221011T130000
DTSTAMP:20260628T174247
CREATED:20220919T194530Z
LAST-MODIFIED:20220919T194530Z
UID:84258-1665489600-1665493200@capitalregionvasbdc.com
SUMMARY:Grow with Google: Get Your Local Business on Google Search and Maps
DESCRIPTION:Want your business to be found online? Need to figure out how to manage your business on Google Search and Maps? This is the workshop for you.  \nJoin us to learn how to connect with customers on Google Search and Maps. In addition\, we will highlight the importance of verifying and how to use your Google Business Profile effectively. \nIn this session\, we’ll show you how to: \n\nCreate or claim your Business Profile\nManage your business info across Google Search and Maps\nUse your Business Profile to connect with potential customers\nTips\, tricks\, and what’s new!\nHands-on demo of the product in action
URL:https://capitalregionvasbdc.com/event/grow-with-google-get-your-local-business-on-google-search-and-maps/
LOCATION:Virtual
CATEGORIES:Marketing and Sales,Operations
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220928T120000
DTEND;TZID=UTC:20220928T130000
DTSTAMP:20260628T174247
CREATED:20220919T194409Z
LAST-MODIFIED:20220919T194409Z
UID:84256-1664366400-1664370000@capitalregionvasbdc.com
SUMMARY:Grow with Google: Reach Customers Online with Google
DESCRIPTION:Learn how Google works. Learn how customers find your business online and how to promote your business using Search Engine Optimization (SEO) and Smart Campaigns in Google Ads. \nDuring this webinar\, we will discuss: \n\nImproving your website’s visibility in Google’s organic search results\, on all devices\nIntroduction to free tools to help your business appear online\nGoogle Business Profile and being found on Google Search and Maps\nAdvertising your business on Google\n\n 
URL:https://capitalregionvasbdc.com/event/grow-with-google-reach-customers-online-with-google/
LOCATION:Virtual
CATEGORIES:Marketing and Sales,Operations
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220927T130000
DTEND;TZID=UTC:20220927T140000
DTSTAMP:20260628T174247
CREATED:20220825T174423Z
LAST-MODIFIED:20220825T174423Z
UID:84239-1664283600-1664287200@capitalregionvasbdc.com
SUMMARY:Is Your Business Holiday Ready?
DESCRIPTION:Before we know it\, the holidays will be here! Have you already began your black Friday & Small Business Saturday prep work? If not\, join us as we discuss key topics related to holiday shopping. \nTopics: \n\nAdvertisement & Marketing\nHow to analyze your sales trends to prepare your inventory\nEmail & social media campaigns\nPlanning your holiday promotions\nWebsite traffic
URL:https://capitalregionvasbdc.com/event/is-your-business-holiday-ready/
LOCATION:Virtual
CATEGORIES:Marketing and Sales,Operations
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220921T103000
DTEND;TZID=UTC:20220921T120000
DTSTAMP:20260628T174247
CREATED:20220825T154639Z
LAST-MODIFIED:20220830T124118Z
UID:84237-1663756200-1663761600@capitalregionvasbdc.com
SUMMARY:Canva 101: A Primer for Small Business Owners
DESCRIPTION:Heard of Canva but unsure of how to utilize it for your small business?? \nJoin us for an interactive workshop that will walk you through setting up your brand standards\, utilizing templates\, and creating from scratch! \nYou will need to register for a FREE Canva account to join us! \n 
URL:https://capitalregionvasbdc.com/event/canva-101-for-small-businesses/
LOCATION:Virtual
CATEGORIES:Marketing and Sales
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220913T090000
DTEND;TZID=UTC:20220913T120000
DTSTAMP:20260628T174247
CREATED:20220825T154317Z
LAST-MODIFIED:20220825T154317Z
UID:84235-1663059600-1663070400@capitalregionvasbdc.com
SUMMARY:Goochland On-Site Counseling
DESCRIPTION:Are you a small business in Goochland County? Do you need assistance with any of the following? \n\nOperations\nStrategic growth\nFinances and/or bookkeeping\nMarketing and/or branding\nStartup assistance\n\nRegister today for your FREE & CONFIDENTIAL counseling session with the Capital Region Small Business Development Center (SBDC)! Our counselors are experienced mentors that can assist with all of the above! \nSpace is limited & appointment is required. Register today!
URL:https://capitalregionvasbdc.com/event/goochland-on-site-counseling-2/
LOCATION:Goochland Economic Development\, 2931 River Rd West\, Goochland\, VA\, 23063
CATEGORIES:Marketing and Sales,start up assistance,Operations
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220829T120000
DTEND;TZID=UTC:20220829T130000
DTSTAMP:20260628T174247
CREATED:20220825T152938Z
LAST-MODIFIED:20220825T152938Z
UID:84223-1661774400-1661778000@capitalregionvasbdc.com
SUMMARY:eCommerce for Modern Retail
DESCRIPTION:In 2021\, retail e-commerce sales amounted to approximately 4.9 trillion U.S. dollars worldwide. While ecommerce is expected to grow at a slower pace over the next few years\, ecommerce share of retail sales is expected to increase to 23.6 % by 2025. However\, as competition explodes\, customer expectations evolve at a rapid pace\, and questions revolve around DTC profitability\, eCommerce companies must evolve. \nSponsored by Microsoft\, The Center for Retail Transformation at George Mason University will host a virtual panel that examines the drivers for eCommerce success in the modern\, post-pandemic retail era. \nTopics covered will include:   \n\nWhat are the evolving customer expectations of eCommerce companies?\nRelatedly\, what are the key challenges to delivering a superior shopper experience?\nHow can eCommerce companies lower acquisition costs\, increase conversion rates\, and better retain customers?\nAs competition proliferates and customer data becomes more dispersed\, how can companies create a unified view of the customer to deliver value\, increase loyalty\, prevent switching behavior\, and stand out in the sea of competition\nHow can data\, analytics\, and technology allow companies to delight customers and unlock the next level of eCommerce growth?
URL:https://capitalregionvasbdc.com/event/ecommerce-for-modern-retail/
LOCATION:Virtual
CATEGORIES:Marketing and Sales
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220826T180000
DTEND;TZID=UTC:20220826T193000
DTSTAMP:20260628T174247
CREATED:20220825T152745Z
LAST-MODIFIED:20220825T152745Z
UID:84220-1661536800-1661542200@capitalregionvasbdc.com
SUMMARY:Create Virginia: How to Harness the Power of Tik Tok
DESCRIPTION:In just 15 seconds you can go from Zero to Hero with Tik Tok. But building an audience and perfecting your content can be a challenging task. We’re sitting down with two content creators that know how to move the needle on this platform to find out more.
URL:https://capitalregionvasbdc.com/event/create-virginia-how-to-harness-the-power-of-tik-tok/
LOCATION:Virtual
CATEGORIES:Marketing and Sales
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220816T183000
DTEND;TZID=UTC:20220816T193000
DTSTAMP:20260628T174247
CREATED:20220707T143455Z
LAST-MODIFIED:20220707T143455Z
UID:84157-1660674600-1660678200@capitalregionvasbdc.com
SUMMARY:Marketing with Marketing Starter Kit
DESCRIPTION:In partnership with the Jackson Ward Collective – we are excited to present Marketing with Marketing Starter Kit.  \nThis course will provide business owners with the knowledge and tools they need to market like a pro. When adding a full-time marketing person to your team isn’t an option\, the job becomes yours. Our goal is to demystify marketing so that it becomes something that you are less stressed about and more excited about! \n\nSpeaker(s): Jenelle Murph Davis & Nedra Davis
URL:https://capitalregionvasbdc.com/event/marketing-with-marketing-starter-kit-2/
LOCATION:Virtual
CATEGORIES:Marketing and Sales
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220809T130000
DTEND;TZID=UTC:20220809T140000
DTSTAMP:20260628T174247
CREATED:20220707T143320Z
LAST-MODIFIED:20220707T143320Z
UID:84155-1660050000-1660053600@capitalregionvasbdc.com
SUMMARY:Social Media Marketing 101
DESCRIPTION:Join Assistant Director\, Tatiane Pena\, as she walks you virtually through the basics in understanding Social Media Marketing! \nKey takeaways: \n\nDoing your front-end work\nEstablishing your baselines\nHelpful social media marketing tools\n\nThis workshop will have time for Q + A. \nRegistration is limited. Register today!
URL:https://capitalregionvasbdc.com/event/social-media-marketing-101-7/
LOCATION:Virtual
CATEGORIES:Marketing and Sales
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220809T120000
DTEND;TZID=UTC:20220809T130000
DTSTAMP:20260628T174247
CREATED:20220707T125722Z
LAST-MODIFIED:20220707T125722Z
UID:84149-1660046400-1660050000@capitalregionvasbdc.com
SUMMARY:Managing Your WordPress Website
DESCRIPTION:Join us and learn how to create and/or better manage your WordPress website! \nAre you looking for a simple\, yet effective website to use for your business? WordPress might be a good option! In this workshop\, we’ll cover “the basics” on creating and updating a WordPress site\, including: \n\nUser management\nPage creation and editing\nImage and video uploads\nPlugin management\nLinking to social media
URL:https://capitalregionvasbdc.com/event/managing-your-wordpress-website/
LOCATION:Virtual
CATEGORIES:Marketing and Sales,start up assistance,Operations
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220728T120000
DTEND;TZID=UTC:20220728T130000
DTSTAMP:20260628T174247
CREATED:20220707T125535Z
LAST-MODIFIED:20220707T125535Z
UID:84147-1659009600-1659013200@capitalregionvasbdc.com
SUMMARY:Putting Your Data to Work: How to Harness the Power of Sales Analytics
DESCRIPTION:Chances are you’ve heard of the phrase “data-based decision-making\,” but what does it mean for alcohol producers growing their distribution?  In this webinar\, Virginia SBDC Craft Beverage Assistance Manager Chris Van Orden will ask Ben Lewellyn\, Founder of craft beverage analytics firm Full Count\, how producers can make the most of their sales data\, from diagnosing issues and constructing sales incentives to charting growth opportunities and preparing for annual budget planning (ABP) meetings with distribution partners. \nBen Lewellyn has worked in craft beverages for more than a decade\, focused primarily on building and improving wholesale sales operations (forecasting production\, managing salespeople & distributors\, selling to key accounts\, and developing strategy).  He started Full Count Analytics to help craft manufacturers make sense of their data through custom software solutions and individualized coaching.  Originally from Alabama\, Ben now lives with his wife and son in Charlottesville.
URL:https://capitalregionvasbdc.com/event/putting-your-data-to-work-how-to-harness-the-power-of-sales-analytics/
LOCATION:Virtual
CATEGORIES:Marketing and Sales,Operations
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220721T140000
DTEND;TZID=UTC:20220721T150000
DTSTAMP:20260628T174247
CREATED:20220707T125347Z
LAST-MODIFIED:20220707T125357Z
UID:84145-1658412000-1658415600@capitalregionvasbdc.com
SUMMARY:Grow Your Business With Digital Marketing
DESCRIPTION:Businesses need to understand the basics of digital marketing now more than ever\, because digital marketing creates growth. \nLearn about the basics of digital marketing\, including: \n\nSocial Media\nEmail Marketing\nPaid Ads\nSEO\nAffiliate Marketing\nHow to use analytics to measure your success
URL:https://capitalregionvasbdc.com/event/grow-your-business-with-digital-marketing-2/
LOCATION:Virtual
CATEGORIES:Marketing and Sales
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220715T130000
DTEND;TZID=UTC:20220715T140000
DTSTAMP:20260628T174247
CREATED:20220621T181814Z
LAST-MODIFIED:20220624T140132Z
UID:84101-1657890000-1657893600@capitalregionvasbdc.com
SUMMARY:Canva For Small Businesses
DESCRIPTION:Heard of Canva but unsure of how to utilize it for your small business?? \nJoin us for an interactive workshop that will walk you through setting up your brand standards\, utilizing templates\, and creating from scratch! \nYou will need to register for a FREE Canva account to join us! \nRegistration is limited. Register today!
URL:https://capitalregionvasbdc.com/event/canva-101-2/
LOCATION:Virtual
CATEGORIES:Marketing and Sales
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220624T130000
DTEND;TZID=UTC:20220624T140000
DTSTAMP:20260628T174247
CREATED:20220524T191736Z
LAST-MODIFIED:20220524T191736Z
UID:84071-1656075600-1656079200@capitalregionvasbdc.com
SUMMARY:Canva 101
DESCRIPTION:Heard of Canva but unsure of how to utilize it for your small business?? \nJoin us for an interactive workshop that will walk you through setting up your brand standards\, utilizing templates\, and creating from scratch! \nYou will need to register for a FREE Canva account to join us!
URL:https://capitalregionvasbdc.com/event/canva-101/
LOCATION:Virtual
CATEGORIES:Marketing and Sales
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220614T110000
DTEND;TZID=UTC:20220614T120000
DTSTAMP:20260628T174247
CREATED:20220524T153001Z
LAST-MODIFIED:20220524T153001Z
UID:84069-1655204400-1655208000@capitalregionvasbdc.com
SUMMARY:Social Media Marketing 101
DESCRIPTION:Join Assistant Director\, Tatiane Pena\, as she walks you virtually through the basics in understanding Social Media Marketing! \nKey takeaways: \n* Doing your front-end work\n* Establishing your baselines\n* Helpful social media marketing tools \nThis workshop will have time for Q + A.
URL:https://capitalregionvasbdc.com/event/social-media-marketing-101-6/
LOCATION:Virtual
CATEGORIES:Marketing and Sales
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220524T100000
DTEND;TZID=UTC:20220524T110000
DTSTAMP:20260628T174247
CREATED:20220503T184827Z
LAST-MODIFIED:20220503T184827Z
UID:84042-1653386400-1653390000@capitalregionvasbdc.com
SUMMARY:Government Contracting Series |Marketing to the Government
DESCRIPTION:The Federal Government buys over $600 billion per year on goods and services\, 23% of that spend is allocated for small businesses. This is a huge opportunity for small firms to grow their business and become part of the challenging world of Government Contracting. Before entering into this arena you must first know how to market yourself to the government. This presentation will help you prepare your firm to get noticed by the government and prime buyers by developing a proper marketing plan and strategy. \nIn this session you will learn: \n\nSteps to take to be where you can be found by buyers\nPreparing a winning capability statement\nOrganize your website\, business cards and marketing materials\nPrepare a marketing plan to attract buyers
URL:https://capitalregionvasbdc.com/event/government-contracting-series-marketing-to-the-government/
LOCATION:Virtual
CATEGORIES:Marketing and Sales,Government Contracting
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220519T100000
DTEND;TZID=UTC:20220519T110000
DTSTAMP:20260628T174247
CREATED:20220509T191407Z
LAST-MODIFIED:20220509T191407Z
UID:84056-1652954400-1652958000@capitalregionvasbdc.com
SUMMARY:Marketing 101
DESCRIPTION:Refresh your knowledge to effectively market your goods and/or services. This live webinar (via Zoom) will cover the following: \n\nHow to choose your target group(s)\nHow to communicate with your target(s)\nMarket definition\nMarket segmentation\nCompetitive analysis\nCompany branding\nOnline (SEO) and offline marketing
URL:https://capitalregionvasbdc.com/event/marketing-101/
LOCATION:Virtual
CATEGORIES:Marketing and Sales
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220517T183000
DTEND;TZID=UTC:20220517T193000
DTSTAMP:20260628T174247
CREATED:20220404T172433Z
LAST-MODIFIED:20220404T172503Z
UID:83982-1652812200-1652815800@capitalregionvasbdc.com
SUMMARY:Marketing with Marketing Starter Kit
DESCRIPTION:When adding a full-time marketing person to your team isn’t an option\, the job usually falls to the business owner. This course will provide business owners with the knowledge and tools they need to market like a pro. \nOur goal is to demystify marketing so that it becomes less stressed about and more excited about! \nPresenters: Jenelle Murph Davis & Nedra Davis
URL:https://capitalregionvasbdc.com/event/marketing-with-marketing-starter-kit/
LOCATION:Virtual
CATEGORIES:Marketing and Sales,Operations
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220512T110000
DTEND;TZID=UTC:20220512T120000
DTSTAMP:20260628T174247
CREATED:20220311T135014Z
LAST-MODIFIED:20220311T135014Z
UID:83901-1652353200-1652356800@capitalregionvasbdc.com
SUMMARY:Social Media Marketing 101
DESCRIPTION:Social Media Marketing 101 \nJoin Assistant Director\, Tatiane Pena\, as she walks you virtually through the basics in understanding Social Media Marketing! \nKey takeaways:\nDoing your front-end work\nEstablishing your baselines\nHelpful social media marketing tools \nThis workshop will have time for Q + A.
URL:https://capitalregionvasbdc.com/event/social-media-marketing-101-5/
LOCATION:Virtual
CATEGORIES:Marketing and Sales,Operations
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220512T090000
DTEND;TZID=UTC:20220512T100000
DTSTAMP:20260628T174247
CREATED:20220503T184506Z
LAST-MODIFIED:20220503T184506Z
UID:84037-1652346000-1652349600@capitalregionvasbdc.com
SUMMARY:Mobile Vending | Tips\, Tricks\, and Best Practices for Small Businesses
DESCRIPTION:Do you own a small business and are exploring ways to build awareness of your products\, engage with potential customers\, testing or launching a new product\, or expanding your business? If you said yes\, you may consider becoming a vendor at an event\, market\, show\, convention\, etc. if you haven’t already. Becoming a mobile vendor can provide you and your business opportunities to grow and expand your business. Join us on Thursday\, May 12th as we learn about the Tips\, Tricks\, and Best Practices of Mobile Vending. \nLearning Objectives: \n\nWhat are mobile vendors\nWhat are the roles of a mobile vendor\nHow do I become a mobile vendor\nTips on applying to be a mobile vendor
URL:https://capitalregionvasbdc.com/event/mobile-vending-tips-tricks-and-best-practices-for-small-businesses/
LOCATION:Virtual
CATEGORIES:Marketing and Sales
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220420T140000
DTEND;TZID=UTC:20220420T150000
DTSTAMP:20260628T174247
CREATED:20220309T171708Z
LAST-MODIFIED:20220309T171708Z
UID:83899-1650463200-1650466800@capitalregionvasbdc.com
SUMMARY:Grow Your Business with Digital Marketing Bootcamp
DESCRIPTION:Businesses need to understand the basics of digital marketing now more than ever\, because digital marketing creates growth. \nLearn about the basics of digital marketing\, including: \n\nSocial Media\nEmail Marketing\nPaid Ads\nSEO\nAffiliate Marketing\nHow to use analytics to measure your success
URL:https://capitalregionvasbdc.com/event/grow-your-business-with-digital-marketing-bootcamp/
LOCATION:Virtual
CATEGORIES:Marketing and Sales,Operations
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220420T130000
DTEND;TZID=UTC:20220420T140000
DTSTAMP:20260628T174247
CREATED:20220225T194057Z
LAST-MODIFIED:20220225T194057Z
UID:83875-1650459600-1650463200@capitalregionvasbdc.com
SUMMARY:Building Websites 101
DESCRIPTION:Worried about how to grow your business through a better online presence? Websites can be hard\, but in 2022 elegant websites are just a few clicks away. Join Brian Basset of SimpleThread while he provides you with a simple framework on where to start and how to improve your site over time. \nAt the end of this session you will know: \n• How to properly plan your website project\n• How to get started designing an elegant website that matches up with your business\n• How to iterate your website to an increasingly important part of your business
URL:https://capitalregionvasbdc.com/event/building-websites-101-2/
LOCATION:Virtual
CATEGORIES:Marketing and Sales,start up assistance
ORGANIZER;CN="Capital Region SBDC":MAILTO:info@capitalregionvasbdc.com
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220413T100000
DTEND;TZID=UTC:20220413T110000
DTSTAMP:20260628T174247
CREATED:20220404T152506Z
LAST-MODIFIED:20220404T152506Z
UID:83966-1649844000-1649847600@capitalregionvasbdc.com
SUMMARY:Preparing Your Pitch - Best Practices in Developing Your Business Briefing
DESCRIPTION:During this NO-COST webinar you will: \n\nbecome aware of at least 5 scenarios in the life of a business when your business briefing may be needed and how they may be used in each case\nobtain a checklist containing 5 distinct “filters” or tests\, ensuring you have taken the necessary and critical Lean Foundational Steps prior to starting the development of your business briefing\nsee how an actionable framework\, containing 5 basic “themes”\, is used to test the critical business hypothesis in the marketplace needed  during the “Lean Discovery Phase” of your journey\, giving you deep insights and answers which will improve the effectiveness of your business briefing\nobtain an actionable\, easy to use\, step-by-step outline that forms the basis of a “StoryBoard”\, the precursor to the full briefing\, and the step that “jumpstarts” the process\nreceive a file with an actual local business briefing used in an attempt to raise capital\, complete with speaker notes and explained section by section along with perspectives\, “do’s and don’ts”\,  all intended to guide your business briefing development\nAND… hear answers to many of your business briefing questions in real time!\n\n 
URL:https://capitalregionvasbdc.com/event/preparing-your-pitch-best-practices-in-developing-your-business-briefing/
LOCATION:Virtual
CATEGORIES:Marketing and Sales,Operations
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220407T120000
DTEND;TZID=UTC:20220407T130000
DTSTAMP:20260628T174247
CREATED:20220309T171538Z
LAST-MODIFIED:20220309T171538Z
UID:83897-1649332800-1649336400@capitalregionvasbdc.com
SUMMARY:Success Through eCommerce Bootcamp
DESCRIPTION:Join us if you’re interested in pivoting more of your efforts to ONLINE SALES \nThis session will cover: \n\nThe variety of websites available\, the possibilities for upgrading yours to better accommodate online sales and the estimated costs to accomplish this!\nThe various e-commerce platforms available and how to select the best based on your specific business needs.\nHow to setup and manage your online storefront or service portal and how to use data and marketing to maximize returns.
URL:https://capitalregionvasbdc.com/event/success-through-ecommerce-bootcamp/
LOCATION:Virtual
CATEGORIES:Marketing and Sales
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220331T100000
DTEND;TZID=UTC:20220331T113000
DTSTAMP:20260628T174247
CREATED:20220321T125214Z
LAST-MODIFIED:20220321T125214Z
UID:83914-1648720800-1648726200@capitalregionvasbdc.com
SUMMARY:Social Media Marketing - Proper Use For That Competitive Advantage
DESCRIPTION:Social media marketing has become such a buzzword! Everybody’s doing it\, but nobody knows WHAT to do\, HOW to do it\, or WHY do it (how will it help my business). This webinar is designed to help you understand how to get the most out of your social media marketing efforts.
URL:https://capitalregionvasbdc.com/event/social-media-marketing-proper-use-for-that-competitive-advantage/
LOCATION:Virtual
CATEGORIES:Marketing and Sales
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