Legal Basics 101
2022-06-28 18:30 - 19:30 UTC | Virtual
The Law and Legal structures are a vital part of effectively forming and maintaining your small business at all phases of the entrepreneurial life cycle. When understood, the law can be a weapon used to help you navigate any business interaction. However, running a business without at least a basic understanding is akin to awaiting the impending doom of a guillotine. In this workshop we will discuss: – The Rule of Law and Why it Matters – How the law directly impacts small businesses – How to build a strong legal foundation – The specific legal structures and laws that small businesses often encounter.

Speaker(s): Archie Alston II
Co-Sponsor(s): The Jackson Ward Collective

Kick, Push, Coast: A Startup Course!
2022-06-30 18:00 - 19:30 | Virtual
Kick. Push. Coast: Where Do I begin?
Have you been moved to start a business – but don’t know where to start? This training is going to provide an overview of how to start your business & will cover topics such as:

Entity Structures
Tax Responsibilities
Financials
Licensing
Business Plans
And much more!

The biggest mistake that entrepreneur make is not known what you don’t know – the goal is to give you the foundation of this journey!

Refund Policy
Refund Policy

Please register at least 24-hours prior to the scheduled webinar start time to ensure receiving your access link prior to that time. The link will be emailed upon receipt of payment but could be delayed by several minutes or an hour. Please also check promotional or spam folders for missing emails.
Capital Region VA SBDC will issue a full refund for cancellations received no less than 48-hours prior to the scheduled webinar start time. Please email info@capitalregionvasbdc.com to cancel & request a refund. Refunds will be processed within 3 business days.
Cancellations with no less than 24-hour notice will receive credit towards future workshops hosted by the Capital Region VA SBDC. If you are unable to attend your scheduled webinar session, please email info@capitalregionvasbdc.com.
Absent, registered clients will not receive refund nor credit towards future workshops.

Speaker(s): Charese Chambers
Price of the workshop is $15.00. Please follow instructions in PayPal to submit payment.

Business Plan 101
2022-07-06 09:00 - 10:30 | Virtual
Does your business plan need work? Do you not have a business plan yet? Join us to learn the ins and outs of writing a business plan.
Central Virginia SBDC director, Rebecca Haydock, will talk about the tips and tools that successful entrepreneurs have in common and how to fit those into a fulfilling personal and business life. Participants will receive a business model canvas, business plan template, and other useful handouts.
HYBRID event: offered in person at Orange County Economic Development office (109 W Main St, Orange) or online via zoom

Goochland On-Site Counseling
2022-07-12 09:00 - 13:00, 2022-09-13 09:00 - 12:00 | Goochland Economic Development, 2931 River Rd West, Goochland, VA, 23063
Are you a small business in Goochland County? Do you need assistance with any of the following?

Operations
Strategic growth
Finances and/or bookkeeping
Marketing and/or branding
Startup assistance

Register today for your FREE & CONFIDENTIAL counseling session with the Capital Region Small Business Development Center (SBDC)! Our counselors are experienced mentors that can assist with all of the above!
Space is limited & appointment is required. Register today!

HR Basics and Post-COVID HR Trends
2022-07-12 14:00 - 15:30 | Virtual
Your HR and hiring questions answered.
We will cover fundamental employment law for small businesses, learn how to avoid common HR mistakes, the do’s and don’ts for hiring, and the latest impact of COVID in this post-pandemic world.
Taught by Mary Walter Arthur , Senior HR Consultant at Brighter Strategies. Mary Walter Arthur has been providing human resources consulting services to business for over 30 years. Her experience in global human resources operations, talent management, leadership coaching, and organizational development provide her with the tools needed to deliver HR results to both earlier stage organizations and organizations in transition. Additionally, she provides expert guidance on establishing the HR functions as a strategic business partner, building customer centric HR infrastructure for companies, operational assessment and HR audits of existing HR functions. As an HR Consultant, she brings the perspectives and lessons learned from the positions she has held throughout her career in global HR leadership roles in manufacturing, public relations, technology, and non-profit organizations.
Mary Walter has a Master’s in Human Resources Development from The George Washington University, and a Bachelor of Arts from Centre College. She holds a Certificate, Global Human Resources Management, from Villanova University and was a Leadership Philadelphia Fellow.

Powhatan On-Site Counseling
2022-07-12 14:00 - 17:00 | Powhatan Chamber of Commerce, 3860 Old Buckingham Road, Powhatan, VA, 23139, United States
Are you a small business in Powhatan County? Do you need assistance with any of the following?
* Operations
* Strategic growth
* Finances and/or bookkeeping
* Marketing and/or branding
* Startup assistance
Register today for your **FREE & CONFIDENTIAL** counseling session with the Capital Region Small Business Development Center (SBDC)! Our counselors are experienced mentors that can assist with all of the above!
**Space is limited & appointment is required. Register today!**

Crowdfunding for Small Business
2022-07-14 10:00 - 11:30 | Virtual
With the growing popularity of crowdfunding for early-stage startups, it is important to stay on top of what works, what doesn’t work, and how to best set yourself up for success. Learn about the mechanics and strategy for success as well as hearing from a founder who is currently engaged in an equity crowdfunding campaign.
Presented by Justin Ritter and Brian Viele
HYBRID event: offered in person at 300 Preston Ave, second floor training room (free parking on-site) or online via Zoom

Kick, Push, Coast: A Start-up Course!
2022-07-15 10:30 - 12:00 | Virtual
Kick. Push. Coast: Where Do I begin?
Have you been moved to start a business – but don’t know where to start? This training is going to provide an overview of how to start your business & will cover topics such as:

Entity Structures
Tax Responsibilities
Financials
Licensing
Business Plans
And much more!

The biggest mistake that entrepreneur make is not known what you don’t know – the goal is to give you the foundation of this journey!

Refund Policy
Refund Policy

Please register at least 24-hours prior to the scheduled webinar start time to ensure receiving your access link prior to that time. The link will be emailed upon receipt of payment but could be delayed by several minutes or an hour. Please also check promotional or spam folders for missing emails.
Capital Region VA SBDC will issue a full refund for cancellations received no less than 48-hours prior to the scheduled webinar start time. Please email info@capitalregionvasbdc.com to cancel & request a refund. Refunds will be processed within 3 business days.
Cancellations with no less than 24-hour notice will receive credit towards future workshops hosted by the Capital Region VA SBDC. If you are unable to attend your scheduled webinar session, please email info@capitalregionvasbdc.com.
Absent, registered clients will not receive refund nor credit towards future workshops.

Speaker(s): Charese Chambers

Canva For Small Businesses
2022-07-15 13:00 - 14:00 | Virtual
Heard of Canva but unsure of how to utilize it for your small business??
Join us for an interactive workshop that will walk you through setting up your brand standards, utilizing templates, and creating from scratch!
You will need to register for a FREE Canva account to join us!
Registration is limited. Register today!

All You Need to Know about the SBDC to Grow, Build, or Expand Your Business
2022-07-18 12:00 - 12:45, 2022-08-23 18:30 - 19:15 | Virtual
Presented by Virginia SBDC Inclusivity Ambassador, Dr. Hope Murphy. This 45-minute informal information session will help you to get the most out of SBDC RESOURCES, programs, and networks in support of your small business.
As the largest small business support program in the country, the SBDC offers the services that small business owners need to succeed such as:

Small Business counseling (free)
Specialty programs (free)
Access to business data and information (free)
Cybersecurity training
Small business loan process
Training

After this session, you will know what is available, how to access it, and how to make the most of your free counseling sessions with the SBDC.
About the Presenter
Dr. Hope Murphy specializes in connecting business owners with the resources needed to build their businesses. Her experience includes providing business counseling to veterans through the Veteran’s Business Outreach Center and counseling/training entrepreneurs at the Women’s Business Center.
While Dr. Murphy counsels all small business owners, her passion is to provide business counseling that supports the unique needs of minority business owners.
Dr. Murphy is a small business owner and she provides diversity and inclusion training to organizational leaders and their teams. She and her family live in Stafford, Virginia.

Setting Up Your Accounting Systems
2022-07-19 18:30 - 19:30 | Virtual
Running your own business often means being your own marketing department, legal department, AND financial department. Our friends at The Jackson Ward Collective and Nadia Anderson put together this FREE workshop to be sure you’re CONFIDENT while you’re digging into those financials. You got this! And we got your back! ⠀⠀

Kick, Push, Coast: How to Start, Scale & Sustain Your Business
2022-07-21 09:00 - 12:00 | Libbie Mill Library, 2100 Libbie Lake E Street, Richmond, VA, 23230
The Capital Regioin SBDC is proud to partner with Henrico Economic Development Authority & Atlantic Union Bank to present, “Kick. Push. Coast: How to Start, Scale, and Sustain Your Small Business.” This event falls under the banner of our “Kick. Push. Coast.” start-up-focused programming. You’ll see classes specifically for start-ups, networking opportunities, boot camps, and more!

Speakers:

Charese Chambers, Business Adviser – Capital Region SBDC
Korinn Y. Carter, Founder – St Luke Legacy Center

Guests:

Ebonie Atkins, Managing Director – Henrico Economic Development Authority
Kayla Coleman, Business Representative – Henrico Economic Development Authority
Mike Harrison, VP of Business Banking Relationship Manager – Atlantic Union Bank

Space is limited as we strive to keep safety top of mind amid an on-going pandemic – register today!

Co-Sponsor(s): Henrico Economic Development Authority Atlantic Union Bank

Grow Your Business With Digital Marketing
2022-07-21 14:00 - 15:00 | Virtual
Businesses need to understand the basics of digital marketing now more than ever, because digital marketing creates growth.
Learn about the basics of digital marketing, including:

Social Media
Email Marketing
Paid Ads
SEO
Affiliate Marketing
How to use analytics to measure your success

Kick, Push, Coast: A Start-up Course!
2022-07-27 18:00 - 19:30 | Virtual
Kick. Push. Coast: Where Do I begin?
Have you been moved to start a business – but don’t know where to start? This training is going to provide an overview of how to start your business & will cover topics such as:

Entity Structures
Tax Responsibilities
Financials
Licensing
Business Plans
And much more!

The biggest mistake that entrepreneur make is not known what you don’t know – the goal is to give you the foundation of this journey!

Refund Policy
Refund Policy

Please register at least 24-hours prior to the scheduled webinar start time to ensure receiving your access link prior to that time. The link will be emailed upon receipt of payment but could be delayed by several minutes or an hour. Please also check promotional or spam folders for missing emails.
Capital Region VA SBDC will issue a full refund for cancellations received no less than 48-hours prior to the scheduled webinar start time. Please email info@capitalregionvasbdc.com to cancel & request a refund. Refunds will be processed within 3 business days.
Cancellations with no less than 24-hour notice will receive credit towards future workshops hosted by the Capital Region VA SBDC. If you are unable to attend your scheduled webinar session, please email info@capitalregionvasbdc.com.
Absent, registered clients will not receive refund nor credit towards future workshops.

Putting Your Data to Work: How to Harness the Power of Sales Analytics
2022-07-28 12:00 - 13:00 | Virtual
Chances are you’ve heard of the phrase “data-based decision-making,” but what does it mean for alcohol producers growing their distribution? In this webinar, Virginia SBDC Craft Beverage Assistance Manager Chris Van Orden will ask Ben Lewellyn, Founder of craft beverage analytics firm Full Count, how producers can make the most of their sales data, from diagnosing issues and constructing sales incentives to charting growth opportunities and preparing for annual budget planning (ABP) meetings with distribution partners.
Ben Lewellyn has worked in craft beverages for more than a decade, focused primarily on building and improving wholesale sales operations (forecasting production, managing salespeople & distributors, selling to key accounts, and developing strategy). He started Full Count Analytics to help craft manufacturers make sense of their data through custom software solutions and individualized coaching. Originally from Alabama, Ben now lives with his wife and son in Charlottesville.

Managing Your WordPress Website
2022-08-09 12:00 - 13:00 | Virtual
Join us and learn how to create and/or better manage your WordPress website!
Are you looking for a simple, yet effective website to use for your business? WordPress might be a good option! In this workshop, we’ll cover “the basics” on creating and updating a WordPress site, including:

User management
Page creation and editing
Image and video uploads
Plugin management
Linking to social media

Social Media Marketing 101
2022-08-09 13:00 - 14:00 | Virtual
Join Assistant Director, Tatiane Pena, as she walks you virtually through the basics in understanding Social Media Marketing!
Key takeaways:

Doing your front-end work
Establishing your baselines
Helpful social media marketing tools

This workshop will have time for Q + A.
Registration is limited. Register today!

Small Business Lending 101
2022-08-10 12:00 - 13:00 | Virtual
Have questions on financing? Wondering on where to begin?
Join us in conversation with Chandra Hurst, Economic Equity Loan Office at Virginia Community Capital.
In this webinar, we will discuss:
– How to prepare for a small business loan
– Overview of financing – debt vs. equity
– Analyzing credit requests
– Application package & information required

Kick. Push. Coast: A Startup Course!
2022-08-10 18:00 - 19:30 | Virtual

Marketing with Marketing Starter Kit
2022-08-16 18:30 - 19:30 | Virtual
In partnership with the Jackson Ward Collective – we are excited to present Marketing with Marketing Starter Kit.
This course will provide business owners with the knowledge and tools they need to market like a pro. When adding a full-time marketing person to your team isn’t an option, the job becomes yours. Our goal is to demystify marketing so that it becomes something that you are less stressed about and more excited about!

Speaker(s): Jenelle Murph Davis & Nedra Davis

Building your Business Performance Dashboard Metrics - A Step by Step Guide
2022-08-24 10:00 - 11:00 | Virtual
Please join Senior Business Counselor, and Adjunct GMU Professor George Siragusa, on Wed, Mar 23, 2022, as he guides you through a step-by-step process of building a business performance dashboard, complete with relevant metrics, that is invaluable to meet your strategic and tactical goals and objectives. This webinar is extremely useful for early stage companies, growth, or even mature businesses! During this NO-COST webinar you should be able to:

See what business dashboards look like
Understand why a “scorecard” is important
Become familiar with the principles that guide your 1st dashboard draft
Know how to get started and begin building a dashboard for your business
Decide on a group of simple but important key metrics
See what software is available, making scorecard development easier
Learn how and when to use these new business metrics with your business team
See how dashboard insights can make a positive impact on your business performance
AND… hear answers to many of your business briefing questions in real time!

Create Virginia: How to Harness the Power of Tik Tok
2022-08-26 18:00 - 19:30 | Virtual
In just 15 seconds you can go from Zero to Hero with Tik Tok. But building an audience and perfecting your content can be a challenging task. We’re sitting down with two content creators that know how to move the needle on this platform to find out more.

eCommerce for Modern Retail
2022-08-29 12:00 - 13:00 | Virtual
In 2021, retail e-commerce sales amounted to approximately 4.9 trillion U.S. dollars worldwide. While ecommerce is expected to grow at a slower pace over the next few years, ecommerce share of retail sales is expected to increase to 23.6 % by 2025. However, as competition explodes, customer expectations evolve at a rapid pace, and questions revolve around DTC profitability, eCommerce companies must evolve.
Sponsored by Microsoft, The Center for Retail Transformation at George Mason University will host a virtual panel that examines the drivers for eCommerce success in the modern, post-pandemic retail era.
Topics covered will include:

What are the evolving customer expectations of eCommerce companies?
Relatedly, what are the key challenges to delivering a superior shopper experience?
How can eCommerce companies lower acquisition costs, increase conversion rates, and better retain customers?
As competition proliferates and customer data becomes more dispersed, how can companies create a unified view of the customer to deliver value, increase loyalty, prevent switching behavior, and stand out in the sea of competition
How can data, analytics, and technology allow companies to delight customers and unlock the next level of eCommerce growth?

Create Virginia: Choosing Your Path with Skill
2022-08-31 18:00 - 19:30 | Virtual
Finding your path as a performer can be a massive challenge. Join us as we chat with award winning voice actor Eli Harris as he shares wisdom learned from over a decade of professional acting. This is a great conversation for any performer (musician, actors, dancers) or anyone struggling to find the right gig.
Speaker(s): Eli Harris & Mike McKendree

Lunch & Learn: Personal Credit Awareness
2022-09-01 12:00 - 12:30 | Virtual
Learn how your credit score is calculated, what your credit report says about you, and what you can do to ensure that your credit report is accurate and reflects positively on you. We will also talk about…

Credit Awareness (What is it? what does it do?)
How To Look at Credit (Understanding Credit)
Two Truths and Lie About Credit (Debunking Myths Interactive Piece)

Microsoft Teams meeting
Join on your computer or mobile app
Click here to join the meeting
Meeting ID: 257 421 533 835
Passcode: [REDACTED]

Create Virginia: Beating the Creative Burnout
2022-09-02 18:00 - 19:30 | Virtual
From procrastination to imposter syndrome, every artist eventually hits a wall. Trying to bounce back can often leave us with missed opportunities and forgotten deadlines. Join us as Chelsea Piechowski and others from the Johnson Health Center family give us some great ways to beat the burnout bully.
Speaker(s): Chelsea Piechowski

Create Virginia: Engaging Organizations as an Artist
2022-09-07 18:00 - 19:30 | Virtual
Day-to-day operations for performances, connecting with touring talent, negotiating venues, the list can go on. As an artist there are things you can do to make yourself much more appealing to community organizations. Which will get you much bigger gigs and opportunities! Join Tabitha as she brings plenty of insight into what local arts organizations look for when collaborating with artists, presenters, and performers.
Speaker(s): Tabitha Abbott

Kick, Push, Coast: A Startup Course!
2022-09-13 18:00 - 19:30 | Virtual
Kick. Push. Coast: Where Do I begin?
Have you been moved to start a business – but don’t know where to start? This training is going to provide an overview of how to start your business & will cover topics such as:

Entity Structures
Tax Responsibilities
Financials
Licensing
Business Plans
And much more!

The biggest mistake that entrepreneur make is not known what you don’t know – the goal is to give you the foundation of this journey!
—
Refund Policy
1. Please register at least **24-hours prior to the scheduled webinar start time** to ensure receiving your access link prior to that time. The link will be emailed upon receipt of payment but could be delayed by several minutes or an hour. Please also check promotional or spam folders for missing emails.
2. Capital Region VA SBDC will issue a full refund for cancellations received **no less than 48-hours prior to the scheduled webinar start time**. Please email info@capitalregionvasbdc.com to cancel & request a refund. Refunds will be processed within 3 business days.
3. Cancellations with **no less than 24-hour notice** will receive credit towards future workshops hosted by the Capital Region VA SBDC. If you are unable to attend your scheduled webinar session, please email info@capitalregionvasbdc.com.
4. Absent, registered clients will not receive refund nor credit towards future workshops.
